David Perell launched Write of Passage in April 2019 with ~150 students at $600. He ran it with Tiago Forte.

Instant Success

Even the first cohort generated ~$90,000. They earned more than $200,000 in profit from the first two cohorts.

Scale

The 5-week cohort-based course now makes $2M+ annually with 2,000+ students from 72 countries.

• First cohort: 150 students at $600
• First two cohorts: $200K+ profit
• Current: $2M+ annual revenue