Rob Hope is a South African designer and developer who built a portfolio of curated websites generating over $100K per year. His flagship product, One Page Love, started in 2008 and became the go-to resource for single-page website inspiration.

The Origin (2008)

One Page Love began as a simple idea: curate the best single-page websites on the internet. Rob didn't have grand ambitions - he just loved beautiful web design and wanted to share it.

For years, he balanced freelancing with building the site. "I started as a freelance developer then created a side-project-turned-successful-page," Rob explained.

The Cross-Promotion Strategy

What made Rob's approach unique was building multiple complementary products under one umbrella brand (Love Curated):

• One Page Love (single-page website inspiration)
• Email Love (email design inspiration)
• Landing Page Hot Tips (100 design tips ebook)
• Yo! Podcast (interviewing designers and makers)
• Show Them (landing page course)

Each product promotes the others, creating a flywheel of traffic and revenue.

The Grind

Rob's schedule was intense: 7am to 7pm, seven days a week, for over 10 years. His strategy: "keeping curation high, saving people time" while "writing what is special about the content, adding good search tags, and making the site fast."

Quitting Freelancing (2018)

After approximately 10 years of side hustles, Rob finally quit freelancing around 2018 to focus full-time on his products. By then, One Page Love alone was attracting 150,000 designers, developers, and makers monthly.

$100K+ Per Year

• Template sales and affiliate commissions
• Ebook and course sales
• Sponsorships and featured listings
• Workshop training for teams

The Mindset

"I am learning to accept that side-projects can never be finished."

Rob emphasizes saying no to immediate freelance income to build long-term products. His advice: work consistently, take strategic rest (18-minute naps), and build assets rather than trading time for money.

• Monthly visitors: 150,000+
• Years building: 14+
• Products in portfolio: 5+
• Time to quit freelancing: ~10 years